PEMBERDAYAAN MASYARAKAT DESA SEMBALUN KABUPATEN LOMBOK TIMUR DALAM MENGEMBANGKAN POTENSI EKOWISATA
DOI:
10.29303/wicara.v2i1.4197Published:
2024-02-11Issue:
Vol. 2 No. 1 (2024): Jurnal Wicara DesaKeywords:
Ecotourism, Coffe, Tourist village, tourismArticles
Downloads
How to Cite
Abstract
Sembalun Village is one of 6 villages and sub-districts in Sembalun District, East Lombok Regency, West Nusa Tenggara. Sembalun Village is at an altitude of 1,150 meters above sea level and borders Sembalun Lawang Village and Sajang Village in Sembalun District, East Lombok Regency, West Nusa Tenggara Province. Sembalun Village was previously part of Sembalun Lawang Village. However, after the expansion of the village by the Regent of East Lombok in 2013, Sembalun Village stood alone because it met the requirements and eligibility as a village. Sembalun Village has hilly geographical conditions and the results of field surveys show that this village is one of the tourist villages visited by many tourists. The potential for developing ecotourism edu areas is very high due to the lack of tourist areas as well as land to preserve ecology in Sembalun Village. The program will be implemented to help the community develop ecotourism potential in Sembalun Village. The UNRAM KKN-PMD team will focus on managing land suitable for use as ecotourism land. Furthermore, there will be outreach related to ecotourism so that people become more familiar with and understand the potential for ecotourism in Sembalun VillageReferences
Aswita, D., Samuda, S., & Andalia, N. 2017. Strategi Pemanfaatan Komunitas Lokal Dalam Pantai Teupin Layeu Iboih. Jurnal Ilmu Sosial Dan Humaniora, 6(2), 159–167.
Asy’ari, R., Dienaputra, R. D., Nugraha, A., Tahir, R., Rakhman, C. U., & Putra, R. R. 2021. Kajian Konsep Ekowisata Berbasis Masyarakat Dalam Menunjang Pengembangan Pariwisata : Sebuah Studi Literatur. Pariwisata Budaya, Jurnal Ilmiah Agama Dan Budaya, 6(1), 9.
Fandeli, C. 2000. Pengertian Dan Konsep Dasar Ekowisata. Yogyakarta. Fakultas Kehutanan UGM.
Rodger. 1998. Leisure, Learning and Travel, Journal of Physical Education, 69 (4): hal 28.
Imammul, M.A., Alfan, M.Z.J., Takwani, B.F.S., Kartikasari, M., Hidayati, R., Salsabila, Y., Witari, B.I.D., Hidayat, S., Muslim, R.I., Rizqullah, R.M., & Syaputra, M. 2023. Peningkatan Ekonomi Masyarakat Desa Sembalun Timba Gading Melalui Pengolahan Produk Masker Wajah Berbahan Komoditas Lokal, Jurnal Pengabdian Magister Pendidikan IPA, 6 (3) : 716-722.
Kotler, P. 2000. Manajemen Pemasaran, Edisi Millennium. Jakarta: Prenhallindo.
Putra, I.N.N.A., Sakti, D.P.B., Nurmayanti, S., Bisma, I.D.G., & Suryawati, B.N. 2018. Pengembangan Desa Ekowisata Melalui Penerapan Hospitality Management pada Pemilik Usaha Jasa di Sembalun, Prosiding PKM-CSR, Vol. 1 : 1705-1715.
Putri, B.J.Y., Ichsan, A.C., & Lestari, A.T. 2023. Strategi Pengelolaan Ekowisata Berbasis Masyarakat di Bukit Pergasingan Desa Sembalun Lombok Timur. Parennial, 19(2) : 8-16.
Sarjan, M., Darwinata, L.I., Antasari, S., Azhari, B.S., Hakim, A.W., & Setyawan, M.T.D. 2021. Kebun Kopi Arabika Sembalun Bumbung Sebagai ALternatif Destinasi Agrowisata. Jurnal Pengabdian Magister Pendidikan IPA, 4 (3) : 30-37.
Simandjuntak, J. P, et al. 2003. I-CRM Membina Relasi dengan Pelanggan. Yogyakarta: Andi.
Swedowsky, M. 2009. A Sosial Media “How To†for Retailers. Consumer Insight: The Nielsen Company. Wahab, S. 1997. Pemasaran Pariwisata. Jakarta : PT. Pradnya Paramitha.
Whitney. 2008. The Multicultural World of Sosial Media Marketing : How To Use Sosial Media To Target Multicultural Audiences. Capstone Project: Faculty of the School Communication.
Wihhartanti, L.V., Styaningrum, F., & Noegraha, G.C. 2020. Pemberdayaan Masyarakar Melalui Pengembangan Produk Kopi Kare dan Wisata Alam Berbasis Ekowisata di Desa Kare Kecamatan Kare Kabupaten Madiun. Jurnal Terapan Abdimas, 5(1) : 57-60.
Yuhana, W. L., & Nurhikmawati, A. R. 2017. Pemberdayaan Masyarakat Dusun Suweru Dalam Pemasaran Produk Kopi Lokal Melalui Strategi Marketing Mix. Prosiding Seminar Nasional Hasil Pengabdian Kepada Masyarakat Tahun 2017, 52–57.