INOVASI OLAHAN PRODUK KERIPIK PISANG VARIAN RASA DESA MEKARSARI KECAMATAN NARMADA KABUPATEN LOMBOK BARAT

Authors

M Rizal Fadli , Baiq Yati Fitriani , Nurlaela Nispiani , Intan Pandini Aci , Putri Rahmawati , Adelia Noviyanti , Iras Sulastri , Indry Chayati , Raodatul Nisah , Yuyun Hartita

DOI:

10.29303/wicara.v1i2.2405

Published:

2023-04-20

Issue:

Vol. 1 No. 2 (2023): Jurnal Wicara Desa

Keywords:

Inovasi Produk, Metode ABCD, Sumber Daya Alam, Variasi Rasa

Articles

How to Cite

Fadli, M. R. ., Fitriani, B. Y. ., Nispiani, N. ., Aci, I. P. ., Rahmawati, P. ., Noviyanti, A. ., … Hartita, Y. . (2023). INOVASI OLAHAN PRODUK KERIPIK PISANG VARIAN RASA DESA MEKARSARI KECAMATAN NARMADA KABUPATEN LOMBOK BARAT. Jurnal Wicara Desa, 1(2), 173–179. https://doi.org/10.29303/wicara.v1i2.2405

Abstract

This service focuses on the development of one of the Natural Resources (SDA) communities in Mekarsari Village, Narmada District, namely the banana chip business which is considered to have not maximized its utilization and development. The Mekarsari community's banana chip business has not yet developed because the marketing and taste variations of the business are less varied so that consumer appeal is very minimal. Therefore, this community service seeks to develop the banana chip business by conducting community service based on the Asset Based Community Development (ABCD) approach. ABCD is an approach to community service by seeing and knowing the strengths and weaknesses of existing businesses in an area to create an empowered and thriving community. This service begins with observing the location first to find out the data and what businesses need to be developed by conducting interviews with the Mekarsari village community. The results of this service show that the new flavor variations such as chocolate, vanilla and oreo have a higher selling value than the previous banana chip flavor variations. This study recommends that future researchers carry out further dedication to the development of banana chip business marketing.

References

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Author Biographies

M Rizal Fadli, Program Studi Pendidikan Guru Sekolah Dasar, Universitas Mataram

Baiq Yati Fitriani, Program Studi Pendidikan Guru Sekolah Dasar, Universitas Mataram

Nurlaela Nispiani, Program Studi Pendidikan Guru Sekolah Dasar, Universitas Mataram

Intan Pandini Aci, Program Studi Pendidikan Guru Sekolah Dasar, Universitas Mataram

Putri Rahmawati, Program Studi Pendidikan Guru Sekolah Dasar, Universitas Mataram

Adelia Noviyanti, Program Studi Pendidikan Guru Sekolah Dasar, Universitas Mataram

Iras Sulastri, Program Studi Pendidikan Guru Sekolah Dasar, Universitas Mataram

Indry Chayati, Program Studi Pendidikan Guru Sekolah Dasar, Universitas Mataram

Raodatul Nisah, Program Studi Pendidikan Guru Sekolah Dasar, Universitas Mataram

Yuyun Hartita, Program Studi Pendidikan Guru Sekolah Dasar, Universitas Mataram

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