Design of Ticketing Payment Method at Pangumbahan Turtle Conservation Ecotourism

Abstract

This study aims to design a ticket payment method using the QRIS (Quick Response Code Indonesian Standard) application and digitization of turtle conservation information at the Pangumbahan Turtle Conservation, Sukabumi Regency, West Java. The research method used is a qualitative approach with a case study, involving direct observation and in-depth interviews with conservation managers, administrative staff, and visitors. The results of the study indicate that the implementation of QRIS can increase the efficiency of ticket payment transactions, reduce queues, and provide convenience for visitors. In addition, digitizing information through QR Codes allows visitors to access information related to turtle conservation efforts more easily. However, this study also identified several challenges, such as the instability of the internet network and the preference of tourists who still tend to choose cash payments. To overcome these obstacles, it is recommended that conservation managers improve network infrastructure, provide training to staff, and conduct socialization and education to tourists regarding the use of QRIS. Providing incentives for tourists who use QRIS can also help. Thus, this study is expected to provide a positive contribution to turtle conservation management and increase public awareness of the importance of preserving endangered turtle conservation. The integration of digital technology in conservation management is expected to create a more efficient and effective system in supporting turtle conservation efforts in Indonesia.