Beauty Beyond Knowledge: Skincare Product Selection from Social Media Among Adolescents in Islamic Boarding School
DOI:
https://doi.org/10.29303/jk.v15i1.8026Kata Kunci:
Knowledge, skincare, social media, adolescentsAbstrak
Skincare has become a growing trend among adolescents, strongly influenced by social media platforms. However, limited knowledge regarding the safe selection of skincare products may increase the risk of harmful or illegal product use. This study aimed to analyze the relationship between knowledge and skincare product selection from social media among adolescents in an Islamic boarding school. This cross-sectional study was conducted from February to July 2024 at one of islamic boarding school in Madura. A purposive sampling technique was applied, and 44 adolescents who used skincare products participated. Data were collected using structured questionnaires and analyzed using the Fisher Exact Test. Results showed that the most respondents were female (65.9%), aged 16 years (36.4%), and in grade X (52.3%). Although most students had good knowledge (82.7%), the Fisher Exact Test showed no significant relationship between knowledge and skincare product selection (p=0.461). The main reasons for using skincare were to maintain skin health and protection from sun exposure (44%), with TikTok being the primary source of information (59%). In conclusion, knowledge alone does not significantly influence skincare selection among adolescents, as choices are shaped by multiple cultural, personal, and psychological factors. Strengthening health education and critical evaluation of social media content are essential to promote safe skincare practices among adolescents.
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Hak Cipta (c) 2026 Maria Ulfa, Meidyta Sinantryana, Yuriske Agnovianto

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